07 September 2008 CONTACT US GLOBAL DIRECTORY 
   
   
 



Effective 1st June 2008, Janine has taken the new role of Global CEO of the Added Value Group. Janine joined the business in 1995 and has served in a variety of country, client and talent roles for the Added Value Group. Most recently as the Group’s first Global CEO for People and Organisation, Janine worked with each of the 25 offices to ensure that their teams are equipped and motivated to deliver the world class marketing solutions clients expect.


Janine was previously CEO of Added Value UK. In this role, she was instrumental in growing the business working across many of the key clients,  developing new areas of the company’s offer and introducing internal approaches for career development, recruitment and retention, and building shared values and cultural experience. Janine has particular expertise in marketing, including developing the relationship with SABMiller over 10 years; working in financial services, with Amex to expand their insurance portfolio; and service and retail brands including re-positioning of prestige brand icons Liberty & Mulberry.

As a member of the Added Value Group Board, Janine’s involvement in the company’s recent mergers and acquisitions has been fundamental to successful integration of the different cultures & experiences – an excellent foundation for the future growth of the business.

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