Take the Pepsi Challenge
Combining the Right Ingredients for Growth.
The decision to change the strategic direction of the company to find new growth streams is not one that’s taken lightly. But it is a decision which CEO’s like Indra Nooyi of PepsiCo are faced with making several times in their careers. Which is probably why so many CEO’s feature in Time Magazine’s “100 Most Influential People in the World”.
Such game-changing decisions are backed up with intelligence and a cloudless clarity on which direction to take and what decision will reap the best return. Read more…



